Privacy Policy

Last updated: January 1, 2026

At day one Run, we take your privacy seriously. This policy explains how we collect, use, and protect your personal information.

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1. Information We Collect

1.1 Information You Provide

We collect information you voluntarily provide when you:

This may include: name, email address, phone number, shipping address, payment information, running preferences, and emergency contact details.

1.2 Automatically Collected Information

When you use our website or app, we automatically collect:

1.3 Third-Party Information

We may receive information from third parties like social media platforms (if you connect your account), payment processors, and analytics providers.

2. How We Use Your Information

We use your information to:

Provide Services

Process orders, manage run registrations, communicate important updates

Improve Experience

Personalize content, recommend products, enhance website functionality

Marketing

Send promotional emails, newsletters (with your consent—you can opt out anytime)

Safety & Security

Prevent fraud, ensure run participant safety, comply with legal obligations

Analytics

Understand user behavior, measure campaign effectiveness, improve our services

3. How We Share Your Information

We do not sell your personal information. We may share your data with:

Service Providers

Third-party companies that help us operate (payment processors, shipping partners, email services, analytics tools). They are contractually obligated to protect your data.

Legal Requirements

When required by law, court order, or to protect our rights and safety.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to improve your experience, analyze site traffic, and personalize content.

Type Purpose Duration
Essential Required for site functionality Session
Analytics Understand user behavior 2 years
Marketing Personalized advertising 1 year
Preferences Remember your settings 1 year

You can control cookies through your browser settings. Note that disabling cookies may affect site functionality.

5. Data Security

We implement industry-standard security measures to protect your personal information:

Important: While we take extensive precautions, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

6. Your Rights (GDPR Compliance)

Under the General Data Protection Regulation (GDPR), you have the following rights:

Right to Access

Request a copy of all personal data we hold about you

Right to Rectification

Correct inaccurate or incomplete information

Right to Erasure

Request deletion of your personal data ("right to be forgotten")

Right to Restriction

Limit how we use your data in certain circumstances

Right to Portability

Receive your data in a machine-readable format

Right to Object

Object to certain types of processing (e.g., marketing)

To exercise any of these rights, contact us at privacy@dayonerun.com. We will respond within 30 days.

7. Children's Privacy

Our services are not intended for children under 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such data, please contact us immediately.

8. International Data Transfers

Your information may be transferred to and processed in countries outside the EU. We ensure adequate safeguards are in place, including Standard Contractual Clauses approved by the European Commission.

9. Data Retention

We retain your personal information only as long as necessary:

10. Changes to This Policy

We may update this policy periodically. Changes will be posted on this page with an updated "Last updated" date. Significant changes will be communicated via email.

Contact Our Data Protection Officer

Questions or concerns about how we handle your data? We're here to help.

Email: privacy@dayonerun.com

Mail: Data Protection Officer, day one Run GmbH, Friedrichstraße 123, 10117 Berlin, Germany

You also have the right to lodge a complaint with your local data protection authority.